Susan So, Senior VP, Head of Strategic Project Management and Chief Compliance Officer
Asia Insurance Company, Limited
To improve efficiency of sales process in order to boost productivity, achieve sales target and meet client and partners’ expectations.
Traditionally, sales intermediaries such as agents and brokers are required to complete physical forms and submit hardcopies at Asia Insurance’s office / branches. Incomplete or inaccurate information led to staff spending additional time dealing with paperwork and email communication with agents and brokers – staff productivity was low and turnaround time was too long. Sales targets were not met due to these inefficiencies.
Additionally, the increasing number of paperwork and hardcopies had started creating issues with filing and logistics.
Fermion Merimen developed an online B2B and B2C ePolicy platform for Asia Insurance to facilitate new policy sales and issuance digitally and expediently.
Fermion Merimen’s ePolicy platform enabled insurance solutions offering for Marine, Home, Helper, Fire Mortgage, Travel and Motor insurance.
Asia Insurance is one of the leading general insurers in Hong Kong and Macau, offering a broad range of insurance products as well as tailored and flexible solutions, through its extensive network, partnerships and joint ventures within and outside Hong Kong.